How To Get People To Talk To You On Instagram
Hey, guys!
Today I'm sharing a replay of a powerful convo I had with my friend Emily, a copywriter at Emily Writes Well!
She loves IG (follow her @emilywriteswell) and is all about building authentic connections and meaningful engagement on social media. So when someone DMed me and asked, “How do I get people to talk to me online?!” I knew Emily would be the perfect person to discuss engagement with.
We hopped on an IG live and talked for nearly an hour about:
How to get people to talk to you and participate in conversations
How to encourage people to comment on photos instead of just liking them
And talked about aaaaaall kinds of tips for using DMs in a natural way to build relationships
We also talked about how your mindset matters when using social media for your biz. You need to be EXCITED about the things you talk about if you want your Instagram followers to be excited, too!
If you're asking yourself, “How can I be less awkward and more ME on Instagram?" this conversation is the perfect place to get some answers!
(Spoiler alert: We encourage awkward! Perfection is overrated.)
Here are some timestamps of what we talked about if you wanna jump in for a specific topic:
3:00: Intros
5:38: Getting people to answer your questions
8:10: The power of sharing helpful resources
9:33: Talking naturally and normally in the DMs
10:30: Be excited about what you’re talking about an what you’re doing
12:53: The importance of a consistent brand voice
16:00: Planning content ahead of time
18:40: **Hot take** Don’t send cold DMs
25:10: Instagram is like “business dating”
28:16: Service guide strategy (for designers specifically)
30:56: Posting controversial topics
37:27: Using video to boost engagement
39:09: Replying to comments and being authentic
43:40: Understand the point and purpose of what you’re posting; think: “why should someone care?”
44:02: Dial down the fluff and get straight to the point
49:15: Interacting with new followers
51:44: Other indicators of IG engagement besides likes and comments
53:50: Small wins are still wins :)
56:43: Brand Voice Guide (a free resource for you from Emily ♥︎)
After you've listened, you're gonna feel inspired to connect and build engagement on your Instagram in a real, totally authentic way.
If you're not 100% sure HOW to do that, maybe start with this post that gives you 7 actionable tips for building emotional connections with your readers!
