Why You Should Care About Optimizing Your Instagram Profile
If you’re using Instagram for business and notice any of the following issues:
✸ Your followers aren’t the best fit
✸ Your content doesn’t perform well
✸ You’re unsure what to talk about
Then it’s time to start thinking about PROFILE OPTIMIZATION, since that’s the foundation for a solid Instagram strategy!
Seriously too many business owners are sleeping on profile optimization! 😴 But I truly believe it’s because they don’t understand what it includes and how it “works”.
The truth is - no matter how people find your account (reels, hashtags, collabs, search bar) - if they are pulled in by your content they’re going to end up on your profile page.
Your profile is the perfect opportunity to make a strong first impression, clearly convey what you’re all about, and let your visitors know if you’re someone they need to follow or not.
Still unconvinced?
Here are all the things your IG profile can do for you if it’s optimized correctly:
Gives focus to your account
Gives your content clarity
Foundation for Instagram strategy
Establishes the tone of your account
Content performs better
Leads to higher engagement
Leads to higher-quality followers
Expedites audience relationships
Learn how to optimize your profile so you don’t miss out on what it can do for your business!
So many business owners are putting out FANTASTIC content, yet still aren’t seeing the engagement and traction they want 😖
If that’s you, it could mean you skipped the foundational step of optimizing your account for BUSINESS ✨
But no worries - now is a GREAT time to get started! Keep scrolling for even more resources on optimizing your Instagram profile!
Wanna keep diving further into Instagram profile optimization?
Check out my full Profile Optimization guide! 👇🏻
The Anatomy of an Optimized Instagram Bio
If you’re struggling with content performance, gaining good-fit followers or figuring out what to talk about on Instagram, it’s time to get your bio spiffed up ✨
The Content Ecosystem of Your Instagram Profile
After you set the foundation of your account through your bio, it’s time to reinforce it through the CONTENT ECOSYSTEM of your profile.
Step 2 is all about understanding what that system is👇🏻
3 things that help someone decide to follow you on Instagram
Wanna know the 3 areas of your profile that help you gain followers who appreciate your content, interact and engage with you??
Check out this post to learn about the 3 superchargers of your Instagram profile 🤩
Check your profile optimization skills with this quick test
Take this GOOD, BETTER, BEST test to see if you can spot the things that turn an average Instagram bio into an ✨optimized✨ Instagram bio 👀
How optimized is your Instagram profile? Do this quick audit!
Wanna see an increase in your content performance, capture higher quality followers, and create your own distinct lil world on IG?
Then it's time to audit your Instagram profile and 🤩 OPTIMIZE 🤩 the baby Jesus out of it :)
How to optimize your Instagram account for $25
Check out this $25 resource I created called Curate Your IG World! It walks you through:
🌟 Optimizing your bio
🌟 Forming a strategic highlight strategy
🌟 Making a good first impression
🌟 And more!
It was created to set you up for better success on Instagram. Check it out here!
